Innovative Catering

Objective
To inform viewers that Hilton Catering is an innovative service with customizable catering for any event.

Idea
There was one simple message that I wanted to communicate for this ad – that Hilton Catering will customize their catering service for your event right down to the finest details such as the food picks, and do it in an elegant, stylish manner. That is why the visual is clean and simple, using canapes which consist of different ingredients for different tastes and experiences. The food picks have also been fashioned into distinct items to represent special occasions – birthday, corporate, performance and wedding.